Welcome to the Customer Insight Leader podcast. An audio podcast designed to complement this blog by enabling you to hear first hand from today’s leaders. So you can get beyond the spin, to hear what they really do and what has helped them in the real world.
Each episode features Paul Laughlin interviewing one of today’s leaders, working in the field of Data, Analytics, Data Science or Customer Insight. Most are senior “client-side” roles, within large organisations, so you get to hear the reality behind their job title & avoid the hype.
My goal is to provide a real-world view from practitioner leaders. With practical takeaways each episode for everyone, from experienced leaders to those starting out in their data/analytics/data science career.
Episode list (latest 5):
In episode 28, I interview Graeme McDermott who is CDO for the insurer Tempcover. Graeme’s another experienced data & analytics leader to join us for this series of practitioner conversations. With over 15 years experience of leading data & analytics teams, he shares his tips for other leaders & those earlier on in their careers. Along the way we discuss agile working, AI, questioning & the importance of cheating as a leader! Listen to understand why that’s not as bad as it sounds.
For episode 27, I am joined by Rob Kellaway who is Head of Data Ops at Legal & General Investment Management (LGIM). Rob has held a variety of IT & Data leadership roles within Financial Services. In this conversation, we explore some of the lessons learnt during his varied career. We focus on data roles inside and outside IT. We also explore the rise of Data Ops as a function & the long view of the reality behind the hype surrounding Big Data & Data Science. Rob shares plenty of pragmatic advice from his experience as a hands-on leader as well as tips for less experienced analysts. Enjoy.
For episode 26, I talk with Ben Salmon co-founder of the marketing agency We are Crank. We chat about his career across marketing & analytics. We focus on an article that Ben has published with the provocative title “Why analytics in Marketing never gets you anywhere“. Together exploring the skills, resourcing & culture that can help marketing analytics be more effective. Ben also critiques those businesses who have ignored the need for digital transformation and so are now struggling in lockdowns. Lots to learn from Ben’s outspoken advice & lessons learnt from experience – especially for those working in marketing analytics. I hope you enjoy, are informed & entertained.
In episode 25 we travel to Scotland for my conversation with Firas Khnaisser. He is Head of Decisioning for Standard Life Aberdeen & Chair of DMA Scotland. In this interview, we explore his career history (starting in a Dubai DM agency) and how he was challenged to not be afraid of data. From there we confront the limiting belief that you can’t effectively lead data teams without a data background. We also explore the reality of ‘Decisioning‘ work & the difference that the DMA still makes as a force for change today. Finally, we explore the benefit of being different & being yourself, with an encouragement to listen to Firas’ other passion, his music. My thanks to Firas for being so open.
For episode 24, our attention turns to the practical realities of managing data & delivering Business Intelligence (BI). My guest this time is Kevin Crowley, Head of Business Intelligence at Hodge Bank. Kevin’s a very experienced data leader, so we chat about his career history (including how starting in customer service helped). We also explore what BI means at Hodge Bank, how Kevin created his Data Strategy & how to engage business leaders about the need for active data ownership. A great practical & honest conversation about the reality of managing a BI team in a business today.
How to get more…
For earlier episodes, you can search the full episode lists on each of the podcasting platforms below. You can also use these platforms to subscribe, so that new episodes will be automatically downloaded for your listening pleasure. Enjoy!
Available on these platforms
To access (and hopefully subscribe to) Customer Insight Leader podcast, just choose your favourite podcast platform from the selection below:
(1) Apple podcasts
(3) Amazon podcasts
(4) Google Podcasts
(7) Radio Public
(8) Pocket Casts
Hope you enjoy that, let me know your feedback
I hope you find our new podcast helpful & perhaps encouraging. Do let me know any feedback or suggestions for content/guests. If you are a practitioner leader in the fields of Data, Analytics, Customer Insight or Data Science & would like to be a guest, please get in touch.
The music for our podcast was kindly released for free reuse by Purple Planet Music. It is entitled “Being Happy” with HiFi download available.
Happy listening & I look forward to any comments you may have.