At the end of another month, there is just time for one more post on stakeholder engagement. The change of term from stakeholder management is […]
Do you have a stakeholder segmentation? Had you even considered the need for one? Perhaps you think segmentations are just for customers or other parties […]
Do you have a stakeholder map? Is it up-to-date and do you use it? Those questions frequently come up when I’m working with clients. In […]
Already, this year, I’ve had the opportunity to meet & work with a variety of customer insight leaders. All of them, in different contexts, struggle […]
9 out of 10 projects fail, according to BCG. Are you suffering from insight project failures? Last week I was fortunate to attend an Institute of Directors’ […]
Tips for customer insight leaders to increase their influence at top table in their organisation. Four key ideas to build influence & alliances for action.