Customer Insight in 2015 & your predictions for 2016
Now 2015 is nearly over, it seems like a good time to reflect on this year. To help you, I’ve curated a few insight-related “best of…” lists for […]
Tag: psychology
December 30, 2015
Rebranding a blog, is it all alchemy?
You may have noticed the new look to this site. It’s the result of a rebranding to achieve three goals. Many of you, kind readers, have […]
Should you celebrate being an introvert? (on your own of course)
A review of 3 blog posts & 1 book about being an introvert. From celebrating their strengths in marketing to targeting ads at them & researching scientists.
How Socratic Questioning can help you get a better brief
Advice for customer insight analysts on getting a better brief, by using socratic questioning to elicit real business needs. Tips for asking questions.
Do your products inculcate helpful habits?
Thanks to Jeffrey Slater of Nomacorc for sharing this great YouTube video of Nir Eyal from Stanford University presenting at The Next Web 2014 conference […]
How to be intentionally Happier, a book to help
The sub-title of this book is “Can you learn to be happy?” and this question is explored through a series of short chapters summarising the […]