Guest blog post by Tony Boobier, considering how rise in democratisation of data & analytics could prove to be the end of your leadership career (as is).
Returning to our theme, of using Customer Insight outside of Marketing. This time, we consider HR Analytics. Such HR insight has become a growing focus in recent […]
Exploring the differences between a coach & a mentor. How can each help you develop as a leader? Which do you need for your current challenge?
When they come around, the Olympics are certainly absorbing. For weeks our screens are filled with stories of personal achievement & records broken. But as everyone […]
Tips on leading your insight team in the hotter months. Explaining that attitude matters via tips on self discipline, motivation & having fun
Our second guest post, following a conversation about leadership with Paul Carroll, shares lessons for your leadership role as an entrepreneur. Coming once more from Paul’s talented […]
A recent conversation, about leadership, that I had with Paul Carroll (Editor in Chief of InsuranceThoughtLeadership.com) identified two new guest bloggers to share content this month. Both […]
A key challenge for Database Marketing leaders, together with all insight teams, is how to help their businesses become more customer centric. We’ve shared before the […]
Reflections on how our way of working in modern corporate life can both distract us from critical tasks & stifle our creativity. A challenge to change now.
Beyond April Fools Day, 4 tips to avoid being a foolish insight leader all year round. Avoid pitfalls related to data management, culture, targets & failure
As time ticks down towards the end of February, my thoughts turn once again to our theme of love & relationships. That’s not surprising for […]