Search Results for: agile

Are you listening to all your 3 voices, to improve?

This month we are turning our focus to research & listening to customers’ voices. But, of course, the customer is not necessarily the only voice to which you should be listening as an insight leader. So, to set a context for the rest of our research content this month, I’m delighted to welcome Richard Kimber […]

May 6, 2016

Want to know what the other insurance marketers are doing?

“Insurance Marketing & Distribution Summit Europe 2015” proved to be a great event. There were interesting speakers, a range of topics & plenty of opportunity for interaction. Plus, it was a pleasure to share with this group myself, more on that later. Following previous reviews, of events that were useful for getting close to leaders […]

December 11, 2015

Can Customer Insight Leaders learn from IT project failures?

9 out of 10 projects fail, according to BCG. Are you suffering from insight project failures? Last week I was fortunate to attend an Institute of Directors’ Business Breakfast, being hosted by Dotted Eyes. The topic was “IT for non-IT directors” and focussed on how to improve the effectiveness of your projects. This was achieved through the […]

November 20, 2015

Is your customer insight career a spectacular display or in a box?

Whilst working in Amsterdam (not the venue to choose when remembering Guy Fawkes), I was reminded how insight analysts & leaders can shine brightly in very different contexts. A mixture of training & facilitation was helping an events business in the Netherlands. What struck me, despite the different country & sector from my UK FS focus, was the similarity […]

November 6, 2015

Working on your marriage with IT

How well do you get on with your IT team? Do you see them as part of your team & you as part of theirs in a shared endeavour? If your answer was to laugh ironically, you are like many who attended DataIQ Link event this week. The third in our series on events focussed […]

October 16, 2015