Here today, gone tomorrow
Hyperbolic Discounting is one of those names for a Behavioural Economics bias that can put most people off reading further, just because it sounds so […]
September 13, 2014
A cloud won’t protect your modesty
I’m sure we have all heard the news about various famous (and not so famous) celebrities having their iCloud accounts hacked and their nude photos […]
Why should Behavioural Economics matter to Insurance Analytics teams?
A summary of the main behavioural economics biases at work in consumers making financial decisions (explaining the list of 10 from the FCA).
Poll: Latest results on analytics software
Well with over 60 votes in, the results appear to have stabilised into a clear pattern. As has been the case through most of my customer […]
Infographic on new purchase journey
As a second entry to this new section, I was struck by this infographic from SmartInsights that was shared by the IDM as part of their […]
Free chapters from Outside In for you to download
One of the things I’ve heard you’d value is also having opinion published here from other authors. So, I’ve created a new section called “Others” […]
Leadership coaching for you?
Have you experienced the benefits of coaching? Years ago UK business leaders appeared to just see this as an American business fad (for a culture […]
Poll: Which Analytics Software?
“We use R” is a comment I used to only hear from recent graduates or some analysts working in the public sector. Both these sectors […]
Why you need your analysts to be storytellers and how to develop them
Explaining the benefits of analysts or data scientists being good storytellers. How this structures their findings & communicates more effectively.
Is research game for gamification?
It has been interesting, that after several years of excitement around the topic of “gamification”, this year more commentators have suggested that it’s “game over”. […]
Poll: Your level of maturity with BE
Since my own experience, of piloting customer treatments based on Behavioural Economics (BE) hypotheses, I have been fascinated with the subject. Having spoken at a […]