Search Results for: guest blogger

How is your People & Competency Development for B2B success?

This series of blogs, from guest blogger Peter Lavers, explore how different aspects of Customer Insight can be used to drive B2B Customer Management. For the second instalment, over to Peter… Knowledge is the starting point for our Customer Attuned Assessment (CAA®) methodology, which is about building better relationships based on trust; working together for mutual […]

October 26, 2015

Insight for better B2B Relationship & Value Building

Delighted to have, as our latest guest blogger, Peter Lavers. He is a Customer Experience expert, recognised by Satmetrix (among others) as one of the Top 50 CX & CRM influencers globally. Hope you also enjoy his B2B focus (as a change for this blog)… Customer Insight is just as vital in B2B as it is in […]

October 19, 2015

Poll: Which is your favourite ‘top tip’?

Thanks for all the positive feedback I’ve had on our recent series of ‘top tips’ for the different technical teams which make up the full breadth of customer insight. It’s encouraging to know that those tips did help other leaders. In fact it set me to wondering which top tip was the most helpful. So, […]

November 25, 2014