November 28, 2014

Festive Others

By Paul Laughlin

Christmas_lights_in_Sloane_SquareAs we approach December and experience ‘Black Friday’ becoming more established in the UK Calendar (perhaps without Thanksgiving we can make it a holiday to remember that retailers systems do crash too?), it’s time for a more festive post. This time I’m sharing a few Christmas related insight posts from others. Hope you enjoy them. Ho ho ho…

First, how about some gift ideas for your insight team?

 

Otherwise, perhaps it’s time for an infographic on the big bird for the big day?

 

If you’ve avoided the queues, enjoy reflecting on the number of Behavioural Economics biases being used by retailers on ‘Black Friday’ shoppers…

The secrets of Black Friday revealed: So how do companies persuade us to spend?

 

Hope that was a little fun as you look forward to those Christmas parties. Do you have any favourite festive data, analysis, research or database marketing stories to share? If so, please let us know below.