Category: Others

Correlation is not Causality

I don’t know about you, but one of the perennial issues I experience when communicating analytical findings to clients, or fellow business leaders, is to help […]

November 7, 2014

Are Business and Sport really different?

At conferences and meetings, one of the topics in which you (customer insight leaders) seem particularly interested is leadership coaching. Once it’s been mentioned in […]

September 19, 2014

Here today, gone tomorrow

Hyperbolic Discounting is one of those names for a Behavioural Economics bias that can put most people off reading further, just because it sounds so […]

September 13, 2014

A cloud won’t protect your modesty

I’m sure we have all heard the news about various famous (and not so famous) celebrities having their iCloud accounts hacked and their nude photos […]

September 12, 2014