You might be wasting your time with clustering for segmentation
Prof Nick Radcliffe makes the case for why clustering your customers is a bad idea that wastes analysts time & delivers suboptimal marketing.
Category: Others
April 21, 2021
Leader, how well do you behave when being presented to?
Harry Powell tackles the critical issue of how leaders behave when being presented to. Improve your behaviour with his half-third-sixth model
The power of a data thinking mindset to transform your software projects
Chief Data Scientist, Richard Pugh, explains how data thinking & design thinking can improve on the popular software-first project approach.
Adopting a healthy scepticism of thinking fast with data
Tony Boobier shares lessons from “Thinking Fast & Slow” for the challenge of what mindset is needed by analysts & those interpreting data.
1 billion gallons of water & remembering a sense of scale
Prof Nick Radcliffe debunks a claim about Edinburgh’s Commonwealth Pool & thus shows us how to develop a sense of scale for some big numbers.
How to measure the ROI of your Analytics team: Part 2 = incremental profit
Harry Powell, Director of Data & Analytics at JLR explains how he calculates the incremental profit his team generates down to an income line
How to measure the ROI of your Analytics team: Part 1 = Profit
Why you Analytics team needs a measure of their ROI. Harry Powell argues for the benefits of profit as the best metric of the value-added.
How can you make the journey from Practitioner to Master?
Are you a novice, explorer, practitioner, expert or master? Do you want to journey on to becoming a Master of your craft? Here’s how you can.
Make sure you don’t drown your Unicorn as you grow
Practical advice so you don’t drown your unicorn (data science or analytics) as demand grows within your business, from Harry Powell (JLR).
Help your business recognize they have a unicorn in the attic
Should your data & analytics capability have a market valuation of over $1bn? Harry Powell shares why you may have a unicorn in your attic.
On motivation & the chemicals that leaders need for their teams
What chemicals are your team releasing? Tony Boobier muses on the importance of motivation & the chemicals even data teams released in them.
Giving the gift of productivity to your team this Christmas
What gift could leaders still get their teams this Christmas? Simon Daniels suggests the gift of productivity, from apps to shorter hours.