Bringing it to life, from blue sky ambition to operational execution
Bringing to life your blue sky ambitions to make them an operational reality, guest blogger Gerry Brown shares how to bridge what is too often a chasm in CX
Author: Gerry Brown
November 15, 2019
Avoiding wrong statistics, measure what matters to customers (part 2)
This is part 2 of Gerry Brown’s series on baseball, I mean why you need to measure what matters to customers. As we heard in […]
Lies, damn lies & the wrong statistics, measuring what matters, part 1
Building on this month’s focus, the reality of applying analytics in businesses, let’s tackle the issue of the wrong statistics. False comfort can be achieved […]
Make it personal, Make it last (Part 2 of 2)
Continuing from last week, it’s back to guest blogger Gerry Brown to conclude his series on how to make it personal; for your customers. Over […]
Make it personal, Make it last – the key to better CX (Part 1 of 2)
Guest blogger Gerry Brown shares the benefits of personalisation & personal service. How to make it personal & so make it last! Part 1 of 2 posts.
Now it’s Personal – Just be you, the customers will love it
In the month focusing on relationships, it’s personal service from Gerry Brown. We’d only been in the restaurant about three minutes but had already had some […]
(Not) Just the ticket for a virtuoso performance
In this post on “A Virtuoso Customer Experience Performance”, our guest blogger Gerry Brown shares insights from his experience at the Royal Albert Hall. Elgar’s […]
How to get back to Customer Centric as the point
After so much media attention to the terms Big Data, Predictive Analytics and Data Scientist, I’m pleased to see that attention is returning to topics […]